Organzier:
Messe Berlin
Event Date:5-7 March 2024
ITB - The Travel Network
Event Date:5-7 March 2024
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ITB - NEWSROOM

Four persons in front of a screen and red background.

2023/09/28

ITB Trendcasts: Generative AI seems to be overtaking other future technologies

In the latest episodes of the ITB Travel Hero Podcast, ITB Berlin asked experts about the latest industry developments around blockchain, AI and metaverse.

Podcast 

Travel Technology 

A lake with barren mountains and blue sky in the background.

2023/09/18

ITB Host Country 2024 Oman: Unrevealed Musandam

Spectacular fjord landscapes on the Omani peninsula promise adventures in the mountains and on the water

Exhibitors & Products 

Host Country 

Culture Tourism 

Destinations 

A man sitting on the floor grabbing rose petals from a basket.

2023/09/11

An insight into Omani culture and encounters with local people

The cultural heritage of Oman, the host country of ITB, spans more than 5,000 years. Through centuries of global trade Omanis possess a deep sense of cordiality and hospitality.

Exhibitors & Products 

Host Country 

Culture Tourism 

Destinations 

Three people standing behind a table, one person sitting in front of it at a laptop.

2023/08/22

The tourism industry – does it have a moral duty?

In its efforts to obtain qualified personnel and newcomers the tourism industry has come up with new ideas

Podcast 

CSR 

Career Center 

Two people on a mountain in front of a tent and campfire, the landscape of Jebel Akhdar in the Hajar Mountains in the background

2023/08/21

Close to nature: wild camping in Oman

The best spots and recommendations for those seeking campfire romance away from permanent accommodation in the Official Host Country of ITB Berlin 2024

Adventure Travel & Responsible 

Host Country 

Destinations 

Bird's eye view of two people swimming next to a whale shark in the sea

2023/08/14

Experience Oman’s fascinating sea creatures right up close

Unforgettable wildlife encounters with whale sharks, sea turtles and dolphins in Oman, the Official Host Country of ITB Berlin 2024

Adventure Travel & Responsible 

Host Country 

Destinations 

Ms Charuta Fadnis,Senior Vice President Research of Phocuswright at Press Conference ITB Berlin 2023

2023/07/26

ITB Trendcasts: Price Increases become a core Driver for Growth in Travel

In the latest series of the ITB Travel Hero Podcast, ITB Berlin asked experts in Germany, China and the United States about the current situation in the global travel industry.

Podcast 

Convention 

Destinations 

The Sultan Qaboos Grand Mosque in the background and palm trees in the foreground.

2023/07/17

Oman: Highlights in and around the capital Muscat

Muscat, the capital of the Official Host Country of ITB Berlin 2024, impresses with its traditional architecture, beaches and unique setting between the sea and mountains.

Host Country 

Destinations 

Travel Hero podcast series

2023/06/30

Blended travel is here to stay and encourages sustainable travel

The world of work has fundamentally changed as a result of the pandemic,one aspect of which is blended travel. That's the subject of the Travel Hero podcast episode with Euromonitor's Stephen Dutton

Podcast 

Business Travel 

The logo of Newworkation in the colors black and orange

2023/06/22

Remote Work: What companies should consider when planning workations

Working away from home is more than a short-term trend. More and more, remote working is firmly establishing itself as a modern brand aspect of an employer.

Business Travel 

Dr. Harald Zeiss, professor of Sustainable Tourism at Hochschule Harz, speaking on stage

2023/06/20

29. TO DO Award competition announced

Studienkreis für Tourismus und Entwicklung announces the next round of the Award competition. The winners will be honoured at ITB Berlin in March 2024.

Events 

Green mountains in foreground and mountain landscape in background

2023/06/16

A summer cool down in Oman

The Official Host country of ITB Berlin 2024 too hot in the summer? Not with these five cooling activities

Adventure Travel & Responsible 

Host Country 

Destinations 

A best practice example by the agency morefire

2023/05/23

MAXIMISING RETURNING CUSTOMERS WITH DIGITAL MARKETING

A best practice example by the agency morefire and tour operator Viamonda

Convention 

Session von Douglas Quinbi, CEO from Arival

2023/05/15

Adventure factor is determining travel choices

ITB Berlin Convention session examines the fascinating transformation of tour and activity marketing

Adventure Travel & Responsible 

Convention 

ITB Berlin Convention session with Clemens Fuest

2023/05/11

GLOBAL TRANSFORMATION AND THE CONSEQUENCES FOR OUR INDUSTRY

Digitalisation, demographic change and the energy transition were the main topics at an ITB Berlin Convention session with Clemens Fuest

Convention 

ITB MEDICAL TOURISM AWARD 2023

2023/05/09

ITB MEDICAL TOURISM AWARD 2023 GOES TO INDIA

At a festive ceremony at Advance Health Care India 2023 (AHCI) in New Delhi, the award was presented to the Ministry of Health & Family Welfare of India

Events 

Medical Tourism  

Destinations 

ITB Berlin fully digital ticket

2023/04/17

ITB Berlin 2023 goes into extra time to let users keep accessing fascinating content

ITB Berlin is reactivating the option to purchase a fully digital ticket and offers access to selected online content from this year‘s convention programme

Adventure Travel & Responsible 

Exhibitors & Products 

Convention 

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