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Organzier:

Event Date:

3-5 March 2026

3-5 March 2026

DE

News &
Insights

Get news and insights from all sectors of the tourism industry: Behind the scenes, new developments, expert interviews, recently launched campaigns and much more. All content can be filtered by topic and year. Stay up to date with ITB!

Andrea Beu, smiling at the camera.

Milestone German reunification: When the world opened up for East Germans

Youth Travel & Economy Accommodation

Travel Technology

Destinations

Digitalization

The chart illustrates the progression of the Global Travel Buyer Index from Q4/2024 to Q3/2025. In the third quarter of 2025, th

Travel Procurement Shows Slight Increase: Global Travel Buyer Index Signals Cautious Optim

Youth Travel & Economy Accommodation

Travel Technology

Destinations

Digitalization

A person looking at a lantern at a market, holding a camera in their hand.

New ITB China Travel Trends Report 2025/26 reveals what drives China’s travel market

Youth Travel & Economy Accommodation

Travel Technology

Destinations

Digitalization

A chat with an AI for hotel bookings on a mobile phone held in the hand.

Artificial Intelligence: The rise of the all-rounders

Hospitality

Travel Technology

Convention

Digitalization

A large, digital flight schedule display board in close-up with the times and names of European cities.

European Summer 2025 - Flight Plans and Market Insights

Podcast

Business Travel

Destinations

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