Travel
Technology
The Entire Technological Value Chain in One Segment
The Travel Technology segments at ITB Berlin bring together the most innovative digital solutions in the global travel industry. From Global Distribution Systems (GDS), reservation and booking systems, hotel technology, payment solutions, and channel management to social media, web and data analytics applications, as well as front- and back-office systems: this is where cutting-edge technologies meet the decision-makers of the international tourism industry.




Here´s what to expect
The Travel Technology segment of ITB Berlin is the premier gathering place for digital innovations in the global travel industry. Here, technology providers, travel companies, hotels, airlines, destinations, and startups come together to discover and advance the latest solutions for the future of travel.
Direct access to the latest digital trends, technologies, and innovations in the travel industry
Market overview of leading providers and emerging technology companies from around the world
Tickets
Experience the Travel Technology segment of at ITB Berlin 2027 up close: Secure your trade visitor ticket.
Until 14 January 2027, even at the early bird price.
Sign up for our exclusive 360° Newsletter
Look forward for insights, trends, and expert opinions from the travel industry - compact & relevant.
Exhibiting at Travel Technology
Whether you’re a software provider, a startup, or an established technology partner—at the Travel Technology segment of ITB Berlin, you’ll meet exactly the target audience you’re looking for: decision-makers, innovation leaders, and digital experts in the travel industry. Showcase your solutions, network directly with peers—and make a statement about the digital future of travel.
Benefits for Exhibitors
- Presentation of innovative products and services to an international audience of industry professionals
- Access to qualified decision-makers, buyers, and potential business partners from all sectors of the travel industry
- Generating high-quality leads and expanding existing business contacts
- Strengthening the brand's presence at the world's leading travel trade show
Become an Exhibitor
Showcase your solutions, network directly with peers—and make a statement about the digital future of travel.
You can also take advantage of the option to book a booth package in addition to your stand construction:
Travel Technology at the ITB Berlin Convention
The travel technology industry is a central component of ITB Berlin—not only on the exhibition floor, but also at the ITB Berlin Convention, where the focus is on the latest innovations, digital trends, and the opportunities and challenges posed by technological developments. Leading industry experts share their perspectives and highlight how technologies will shape the future of travel.
Relive the outstanding presentations from the ITB Berlin Congress 2026. Our video highlights offer you a concise overview of the most important topics, innovations, and trends in the travel technology industry.
ITB 360° - Regular updates from the travel industry
Travel Hero Podcast
News & Insights
Your contact persons

For Exhibitors, Trade Visitors, Sponsors and eTravel Convention
Sabine Bierlein
Messe Berlin GmbH
Messedamm 22
14055 Berlin

For Exhibitors and Trade Visitors
Esther Breuer
Messe Berlin GmbH
Messedamm 22
14055 Berlin

For Exhibitors, Trade Visitors, Sponsors and eTravel Convention
Joshu Samuels
Messe Berlin GmbH
Messedamm 22
14055 Berlin

