Luxury
Travel
Your industry meeting place for the global luxury travel business
Luxury travel is about much more than just exclusive comfort. The segment is characterized by personalized experiences, the highest quality of service, authenticity, and tailor-made offerings. Luxury travelers seek unique moments, personalized attention, and extraordinary travel experiences that meet their individual expectations.
To provide this special market with its own platform, ITB Berlin brings together the most important players in the international luxury travel industry at the Home of Luxury.
Tickets
Your Access as a Trade Visitor
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Trade visitors to the Home of Luxury are granted access only with a pre-confirmed appointment via the ITB Navigator.
Luxury Travel Newsletter
For everything related to luxury
Look forward to insights, trends, and expert opinions from the luxury travel industry - concise & relevant.
The Home of Luxury at ITB Berlin
Your retreat for successful business meetings
The Home of Luxury is the exclusive area for the international luxury travel industry within ITB Berlin. Located in the Marshall-Haus (on the exhibition grounds), it offers a unique, curated setting away from the hustle and bustle of the trade show. Leading suppliers, top buyers, decision-makers and industry experts come together to exchange ideas, discover new business opportunities and build valuable connections.
As a dedicated exhibition area of ITB Berlin, the Home of Luxury gives selected exhibitors from the luxury travel industry the opportunity to showcase their brands, products and services in an exclusive setting and welcome existing and prospective business clients in a relaxed atmosphere.
At the Home of Luxury, personal encounters, high-quality business contacts and targeted networking take centre stage. Away from the busy exhibition halls, the space provides the ideal setting for focused conversations, one-to-one meetings and new partnerships.
Trade visitors can only access this exclusive area with a pre-confirmed appointment with a Home of Luxury exhibitor via the ITB Navigator, the digital companion platform of ITB Berlin.
Discover what awaits you at Home of Luxury
- Exclusive lounge access
Private entry to the Home of Luxury – for those who value tranquility, quality, and exceptional encounters.
- Curated brand encounters
Exclusive conversations with carefully selected exhibitors from the world of luxury travel.
- Culinary experiences
A refined selection of culinary creations accompanies you in style throughout ITB Berlin.
- Exhibitor portfolio
A personalized profile in the ITB Navigator as well as on our website – prominently presented within the official digital environment of ITB Berlin.
Interested in participating as an exhibitor?
Have we piqued your interest?
Does the Home of Luxury sound like the perfect place for you and your company? Then apply here for one of the limited spots.
All exhibitors at the Home of Luxury are carefully reviewed and curated by our team of experts. We look forward to hearing from you:
Here's what the exhibitors of Home of Luxury 2026 have to say:
"The event is very well organized and provides a high-quality environment. The excellent culinary offering is particularly noteworthy, as well as the helpful and friendly on-site team, which always ensures a smooth process."
- Lujo Art & Joy
"For HR&N, luxury isn’t just about a 5-star hotel and the most expensive materials. These days, true luxury lies in the opportunity to spend time together, ideally in a peaceful setting. That is exactly what Home of Luxury offers, and that is precisely why we are involved."
- Petra Schickling, Managing Director
"The Home of Luxury is for us far more than just a meeting point at ITB Berlin – it is the place where inspiring encounters, genuine relationships, and new perspectives emerge. It is precisely this special mix that makes the Home of Luxury a valuable platform for the luxury travel industry. For us at Lobster Experience, this is where connections are created that last far beyond the trade fair."
- Astrid Oberhummer, Owner and CEO Lobster Experience GmbH
Home of Luxury media partner 2026
"For our media portfolio, which has a clear focus on luxury, the Home of Luxury is essential to our success at the trade show—and provides a stylish setting for inspiring networking conversations with our partners."
- Andreas and Simone Dressler, Connoisseur Circle, Founder
Luxury Travel at the ITB Berlin Convention
The luxury travel segment isn’t just represented on the exhibition floor. The ITB Berlin Convention also focuses on current developments, opportunities, and challenges in the luxury travel market. Leading industry experts share their perspectives and highlight how luxury travel will evolve in the future.
Relive the outstanding presentations from the ITB Berlin Convention 2026. Our video highlights provide a concise overview of the most important topics and trends in the luxury travel industry.
ITB 360° - Regular updates from the travel industry
Travel Hero Podcast
News & Insights
From new travel trends to successful campaigns:
Here you’ll find relevant news and insights that are shaping the premium and luxury travel industry today and tomorrow.
Your contact person for the luxury segment
Katharina Rutz