Dear ITB Community,
It’s official: Angola is the Official Host Country of ITB Berlin 2026 (3 – 5 March 2026), and with Airbnb as Premium Partner, the trade show kicks off an exciting anniversary edition.
And because planning is everything: Make sure to save the date for ITB Berlin 2027!
Greetings from Berlin,
Your ITB Berlin Team
With its slogan 'The Rhythm of Life', Angola is sending a strong signal on the international tourism stage.
For us it is a special honour to welcome this multifaceted country as our Official Host Country in the framework of our 60th anniversary.
Visit the Airbnb booth and discover the future of rural stays. Our speaker line-up is coming soon – stay tuned!
We look forward to meeting you in person!
Our team will be participating in these important industry events in the coming weeks:
- WTM London 4 - 6 November
- The Phocuswright Conference 18 - 10 November
Showcase your brand at ITB Berlin 2026 as a co-exhibitor at the joint booth, 'Home of Business Travel by ITB & VDR'. With a strong industry presence, professional organisation and the backing of the VDR business travel network, your trade fair presence will be a true highlight.
Mark your calendars for 2027: ITB Berlin will take place from March 16–18 2027. Get ready for another exciting year filled with networking opportunities, innovations, and the latest trends in the travel and tourism industry.
Ever been checked in by a robot? 🤖 In Japan, you can! Since 2015, the Henn-na Hotel has mixed hospitality with high-tech charm – bow-tie-wearing robots, facial recognition, and self-driving luggage trolleys. It’s real. And it’s wonderfully weird.
At ITB Berlin 2026, we’re celebrating 60 years of hospitality innovation – from bellhops to bots.
Travel Procurement Shows Slight Increase
In September 2025, the index shows a slightly more positive assessment of the current purchasing situation compared to May, while expectations for the coming months remain stable.
Asia-Pacific is on the rise again
Why is the region set to see stronger international tourism growth than almost anywhere else? Tune in as we unpack the data, drivers, and dynamics behind APAC’s travel surge with Micheal Shoory.
Any questions about ITB Berlin?
Whether you're planning your visit, exploring the program, or navigating the venue – we're here to help you make the most of your ITB Berlin experience. Visit itb.com or contact us directly at itb@messe-berlin.de.