Page content

ITB ON THE ROAD

Where the travel community meets – 365 days a year

ITB Berlin is the place to meet the global travel community, to learn from industry professionals and find out about the latest trends of the travel industry.

In addition to our key event in March we partner with industry events - all around the world and throughout the year – to bring our community together and provide curated top notch industry know-how featuring key talks, live podcasts and panel discussions from industry professionals and newcomers that are ready to shine.

At the same time, our team is on the road as ambassadors for tourism-related topics on partner stages around the world. Keep an eye out for our team members in the event overview!

Join us into the extended World of ITB!

REVIEW: PARTNER EVENTS

ITB @ BESTIVAL 22

A one-of-a-kind business festival focusing on the travel and MICE industry of Berlin.

Take the opportunity to meet new and familiar business partners, discover new locations, attractions, and services in the city presented in five different areas:

#BERLIN SUSTAINABLE: URBAN JUNGLE

#BERLIN GLAMOUR & LIFESTYLE

#WILD BERLIN

#ART & MUSIC BERLIN

#INNOVATIVE BERLIN < FIND US HERE!

In cooperation with

Travel Data+ Analytics
dr. fried & partner

ITB Berlin is official content partner of BESTIVAL Berlin and presents exciting future topics as well as exclusive industry insights from the hotel sector, live on stage:

16:00 – 16:45: The greatest future of travelling; Max Thinius, futurologist

The future changes around 80% of our everyday structures. We get more resonance with life again. And we have more possibilities to determine our own values and quality of life. What do algorithms, the metaverse, new currencies and other technologies have to do with this?

And how, with whom and why will we travel in the future - and where?

13:30 – 14:00: Data-driven destination and benchmark analyses; Dr. Markus Heller, Managing Director; Dr. Fried & Partner

More than ever, the hotel industry in these weeks and months is characterized by uncertainty about changes on the supply side as well as about the booking behavior on the customer side. Using three major German hotel markets as examples, this presentation will show how uncertainty can be reduced with

the help of suitable supply and demand data.