Dear exhibitors,
60 years. Countless connections. Endless inspiration.
This special edition of the ITB Exhibitor Guide is all about Advertising & Sponsoring – your moment to shine and boost your brand visibility at ITB Berlin!
Our extensive portfolio offers unique opportunities to strategically position yourself as a thought leader and present you on a global stage.
Get started now and discover our highlights:
Dive in and explore a variety of further options to effectively reach your target audiences and sustainably boost your brand awareness! We will be happy to assist you in making your selection.
Greetings from Berlin,
Your ITB Berlin Team
Mega banners, flags, advertising towers, LED displays, as well as customized branding and sponsorships, elevate your presence at ITB Berlin, ensuring unmatched visibility!

Leave a lasting impression on all attendees and guide them directly to your stand. Become a focal point at key strategic locations.
Digital advertising across three channels is your ideal marketing tool before, during and after the event. Promote your brand on the official online platform ITB Navigator, in the ITB App, the program planning tool, and within the exhibitor list on itb.com.

Take advantage of innovative presentation formats and specialized booster packages to enhance the relevance of your topics and messages.
Inspired by Berlin’s iconic late-night stores, the ITB Späti brings the city’s unique vibe to the ITB Berlin show floor. This laid-back hot spot is the place for the ITB Community to connect over drinks and snacks — and the central hub for Guided Tours, networking events, presentations and happy hours. The perfect stage for brands that want to stand out.
Be the “Fridge Opener” at a mini-networking session, host your own “Späti Hour” after the show, present your destination or product in an interactive pitch, or take the stage at the ITB Innovators Pitches.
.png&w=3840&q=75)
Launching in 2026, the landmark jubilee edition of ITB Berlin, ITB Global Travel Collection is more than a commemorative edition – it is an authoritative, future-focused reference that explores the innovations, challenges, and opportunities shaping global travel today.
Why participate?
Your brand will reach government leaders, top buyers and key decision-makers of the industry.
The publication, printed at ITB Berlin and distributed digitally worldwide.
What to expect?
- Thought leadership from leading industry figures
- Editorials on sustainability, innovation & trends
- 60 years of ITB Berlin & the travel market and much more


Any questions about ITB Berlin?
You’ll find the right contact for your inquiry on our contact page.