Dear Exhibitors,
Especially important today: register your co-exhibitors by 15 December!
You can also familiarize yourself now with the new ITB Match & Meet networking platform and the hall layout of ITB Berlin 2025.
Start using the BECO web shop now - your central platform for ordering all products and services for a successful ITB participation.
NEW in 2025 is the ITB Transition Lab, a series of events on trend topics offering hands-on insights into the future of tourism.
We will also give you tips on how to put your brand innovations in the spotlight.
Today’s ITB 360° Insights also provide exciting trends and developments in the travel industry.
Read on to discover all the details!
Best regards,
Your ITB Berlin Team

Are you planning to have co-exhibitors at your stand for ITB Berlin 2025? Make sure to register them in the Exhibitor portal by 15 December 2024.
A registration in-time allows co-exhibitors to participate in the ITB Speed Networking, providing a free opportunity to meet potential business partners.
Note: When registering, please include the email address and name of a contact person of the co-exhibitor. Late registrations may result in limited implementation of the Communication Package.

Hall 3.1 welcomes Albania as the Official Host Country with a larger area as well as countries from central Asia. Romania is thus returning closer to Europe.
MICE, Business Travel and the Culture Lounge will move into Hall 10.2, while Hall 8.2 will make room for a larger food court.

Medical & Health Tourism moves to Hall 4.1, BeNeLux to Hall 18.
This year, the Home of Luxury can be found next to the ITB Buyers Circle Lounge in the Palais am Funkturm.

Booth cleaning or security, additional Wi-Fi at the booth, catering, events at your trade fair booth – in the BECO web shop, you will find everything for the successful organization of your trade fair appearance. The BECO web shop is now available.
Please note that important deadlines apply to certain orders to ensure timely delivery.

After successfully registering your ticket, you can use the ITB Match & Meet platform to network, schedule meetings, and make the most of your time at the trade fair.
Create your participant profile, discover partners, and plan appointments directly via the platform. Access is open to exhibitors, buyers, and trade visitors – get started today!
Did you miss our latest newsletter?
We have compiled all the information about ITB Match & Meet and the ITB Navigator for you: itb.com/match&meet
You can find a guide on how to use our supporting platforms in the Video Tutorials.
Do you have questions about ITB Match & Meet? Our colleagues will be happy to help: Service Portal.

20 insights in just 90 minutes!
Learn how technological innovations and changing customer behavior are revolutionizing the tourism industry. The ITB Transition Lab provides you with practical recommendations on digitalization, AI, sustainability, and beyond.
Dive into key topics shaping tourism's future: from AI in the customer journey to sustainable marketing strategies. The ITB Berlin Transition Lab shows how these shifts affect your organization and actions to emerge stronger.
Curious? Secure your
Early Bird Ticket.

Take the opportunity to put your brand in the spotlight!
Present your product innovations, exciting news or creative stand concepts to national and international media. Our press team will support you - this service isfree of charge for all exhibitors, so make sure to check it out.

ITB Berlin News is the key source of information for our international trade and media audience during ITB Berlin.
Real-time news, congress highlights, exclusive interviews, and current market trends make this format an essential tool for trade visitors of ITB Berlin.
Reach potential customers, buyers, and decision-makers by placing your message in one of five issues. Our preview and review editions are published before and after the event, while three live editions are available daily during the show, both online and in print.

Stay up to date!
We regularly provide you with useful insights, relevant news and the latest podcast episodes on ITB 360°.
Unveiling Global Tourism Trends with Ipsos
In this ITB Berlin’s Travel Hero Podcast our guest is Ben Page, CEO of Ipsos. We’re diving into Ipsos’ latest insights on how trends in sustainability, wellness, and digital innovation are shaping the future of travel.

© Ministry of Tourism and Environment of Albania
From Farm to Table in Albania: A Journey Through Nature and Culture
Experience Albania's culture: Agrotourism combines tradition, flavor, and sustainability—off the beaten path.
Read more here.

© Ministry of Tourism and Environment of Albania
Tracing Albania’s rich history and deep cultural transformation
Albania, the gateway between East and West, harmoniously blends both cultures. Discover fascinating cultural sites in a country that saw a 36% increase in visitors from January to August.
Read more here.

We have the answers!
We are happy to support you in making your ITB Berlin experience a great success!
If you have any questions, please feel free to contact our team at: itb@messe-berlin.de