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Travel Technology
incl. e-Travel World & TTA

The Marketplace for Technology, Tours & Activities

It’s all a question of technology.

Efficient technological solutions are increasingly becoming a decisive factor in successful travel industry business models.

The ITB Berlin segment Travel Technology features four halls where providers present their global distribution systems (GDS), tour operator databases, reservation systems, travel agency software and calculation programs.

Much more than Travel Tech: ITB eTravel World

The eTravel World, which belongs to the Travel Technology segment of ITB Berlin, is an area reserved exclusively for new technologies, Digital Marketing, and Social Media.

Established companies and ambitious startups present their latest innovations. Experts highlight important developments from the world of apps, mobile websites, social networks and blogs. Find out how you can most effectively integrate online technologies into your marketing and distribution channels, and how you can turn your customers into ambassadors for your products and services.

In 2023, ITB’s eTravel World will offer innovative sessions with clear best practices for the recovering tourism industry. On top of that, the eTravel World will welcome speakers talking about the main topics: travel technology and sustainability. The program will use case studies to offer examples of how to deal with the structural changes within the tourism industry caused by digitalization and technology. The focus is on the future. The question to be answered is: Where and how does growing technologization influence the industry's "self-reliance"? As the leading business think tank, start-ups, as well as a focus on the topic "green travel", will be in the spotlight.

TTA - The Marketplace for Technology, Tours & Activities.

Immerse yourself in the third largest market in the travel industry!

TTA is the successful platform at ITB where four of the most important sectors of the tourism industry meet, all with the same goal: To promote and sell in-destination services.

Benefit from networking events, workshops and congress sessions as well as a dedicated exhibition area. TTA at ITB Berlin includes exhibition and networking events. Meet tour guides and suppliers, technology specialists, destinations and intermediaries.


Contact person for exhibitors, trade visitors, sponsors and eTravel convention:

Sabine Bierlein
Messe Berlin GmbH
Messedamm 22
14055 Berlin

Telefon: +49 30 / 3038-2622


Contact person for exhibitors and trade visitors:

Ramona Zaun
Messe Berlin GmbH
Messedamm 22
14055 Berlin

Telefon: +49 30 / 3038-2155