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ITB
Innovators
Innovations at a glance
We are introducing ITB Innovators - a platform for showcasing innovations in tourism industry that make a technical, social, or economic impact. ITB Innovators looks into the future, bringing together innovative products, novelties, and services from exhibiting suppliers at the world's leading travel trade show.
Get to know the innovations of 2026 here!
Digital Platform for Climate Protection Processes
- Exhibitor: myclimate
- Stand: Hall 4.1 | 212
“Cause We Care” demonstrates how digital tools can simplify climate protection processes, make them transparent, and enable sector-wide connectivity.
Apaleo with intelligent, flexible control of hotel processes
- Exhibitor: Apaleo
- Stand: Hall 9 | 217b
Apaleo enables autonomous hotel processes with an open platform and AI agents – flexible, scalable and without vendor lock-in.
DerbySoft automates hotel calls with AI-powered Voice Agent
- Exhibitor: DerbySoft
- Stand: 8.1 | 112
With its AI Voice Agent, DerbySoft brings a practical AI solution to ITB Berlin that automates a previously highly manual and cost-intensive process in travel distribution: outbound telephone calls from travel agencies and call centres to hotels.
The Trip Boutique connects travel data with AI to generate measurable revenue
- Exhibitor: The Trip Boutique AI (in partnership with Amadeus)
- Stand: 5.1 | 112
The Trip Boutique is an AI-powered intelligence layer that consolidates fragmented travel data and translates it into tangible revenue potential. Acting as a central “AI brain”, the platform connects existing systems used by travel providers.
Qualiday overcomes language barriers with AI-powered live translation
- Exhibitor: QUALIDAY Travel
- Stand: 1.1 | 202
Qualiday addresses one of the most underestimated structural challenges in tourism: the limited availability of licensed guides in multiple languages.
Hotel Manager connects the guest journey and hotel operations on one platform
- Exhibitor: Hotel Manager
- Stand: 8.1 | 132
Hotel Manager is a guest experience platform for hotels that enables the digital marketing of in-stay services, enhances the guest journey and consolidates operational processes within a single system.
Trip Community connects inspiration, planning and booking within one ecosystem
- Exhibitor: Trip.com Group
- Stand: 9 | 121
Trip Community is an integrated travel ecosystem that brings together content, commerce and creators in a single digital environment.
IDeaS Spotlight brings greater forecast precision to hotel marketing
- Exhibitor: IDeaS Revenue Solutions
- Stand: Pavilion 8.1 | 108
IDeaS Spotlight brings predictive demand and price elasticity insights into hotel marketing and enhances them with the new indicator “Potential to Influence”.